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Learn and master the techniques and tools of industry-relevant modules from Digital Marketing leaders and practitioners.
Gain knowledge to work with tools like Google Adwords, SEO, Google Analytics, Facebook Ads Manager, Hootsuite, MailChimp, Hubspot, Canva and more.
Work on your own project and display your talents by creating your digital footprint during the Strategic Digital Marketing Course.
Participate in online lab sessions to set up live campaigns that support hands-on learning.
This empowers you to employ your learning expertise on real-life projects and add them to your portfolio for potential employers to perceive.
Obtain personal guidance from specialists in this field working with leading organizations to assist you to develop and design your career.
The 6-month PG Strategic Digital Marketing Course in Hyderabad uses a blend of learning approaches that combine live online teaching, virtual labs, and mentorship-driven Capstone Project. Classes and Labs are held on weekends and are served by online discussions and assignments.
Live Online sessions will be planned by our top-ranked faculty and business experts every weekend. The Strategic Digital Marketing Course accompanies a case-based teaching format similar to Top B-schools in the world.
Virtual lab sessions serve candidates to set up live campaigns using digital marketing tools that imitate real-life scenarios under the supervision of industry practitioners.
Candidates work on an application-oriented industry project where they are mentored and evaluated by Great Lakes faculty and industry experts.
Pre-work to launch: Create your own Digital Property (Blog/Website/Social Media Page/YouTube Channel) that you can use during the course in order to learn the concepts.
The capstone project is structured to benefit you practice your expertise in a real-life scenario. You will be guided and evaluated by Great Lakes faculty and industry specialists. The project will work as an illustration of your acquired skills and you can add it to your body of work for potential employers to perceive. Some sample projects that you will work upon are as follows.
The food delivery market which was dominated by Dominos has now become the food tech market with dominant players like Swiggy and Zomato.
Currently these players are getting incremental business for Dominos with lower margin due to their commissions, however in the long term the real threat is loss in market share with customer loyalty lying with food ordering platforms with multiple pizza brands available.
The objective of the project is to increase brand awareness and drive more sales through the various digital channels like website and e-commerce platforms.
For a time, the Internet was seen as a novelty, and while some innovative businesses used it to promote their products and services, most existing businesses ignored it. Today however, ignoring the Internet in growing your business would be a fatal mistake. Consumers use the Internet to find information and resources, and if you are not there, they won’t find you.
Get to work on Industry Relevant Live Projects that will help build relevant skill additions to your profile and gain a foothold in the digital marketing industry
Receive a Great Lakes certificate and build an ePortfolio to demonstrating your learning & projects in a snapshot. Your certificate and ePortfolio can also be presented on the social media platforms to build your credibility in Digital Marketing.
The faculty pool of the Strategic Digital Marketing Course compromises of top academicians in the field of Marketing along with many experienced industry practitioners from leading Digital Marketing organizations.
The PGP-SDM batch has a complex and diverse mix of working specialists from leading organizations supporting an excellent diversity across industries, work experience, as well as job roles. Here is a snapshot of what our batch looks like:
Incubis Consultant Pvt Ltd
Great Lakes Institute of Management
Freelancer Web Designer
Student PGPSDM, Great Learning
Audit Associate Ernst and Young
Student PGPSDM, Great Learning
The faculty panel will review all the applications and shortlist candidates based on their profiles.
Shortlisted candidates will go through a telephonic interview round which will then be reviewed by a faculty panel.
An admission offer will be made to selected candidates which has to be accepted by paying the admission fees.
Candidates can pay the course fee through
With our corporate financial partnerships avail education loans at 0% interest rate and 100% Tax Benefit for interest paid under Sec (80E)*.
*Conditions Apply. Please reach out to the admissions team for more details.
We follow a rolling admission process and admissions are closed once the requisite number of participants enroll for the upcoming batch. So, we encourage you to apply early and secure your seat.Apply Now
A big thanks to Technology which made the world smaller by making communication easy. We have all the possible ways to interact with people across the world. These days it has become an easy task to get anything from anywhere. Distant is no longer a constraint. With the techniques of digital marketing being applied, many businesses are able to deliver the right products and also increase their return on investment. If you are a citizen of the beautiful city Hyderabad, and are enthusiastic about taking up the best digital marketing course in hyderabad, you will need to learn about the term digital marketing.
Why digital marketing is important in today's world? Well the simple answer to this question is that digital marketing brings the world closer and establishes a platform for all businesses to find their customers and all the customers to find their products. Digital marketing has become more popular than traditional marketing for the amazing benefits that it offers.
The application of several technological tools and techniques to promote the products and services of any organization on various digital media platforms. Digital marketing is also called as online marketing or internet marketing.
When you consider social media, you find a lot of clips, lots and lots of texts, and a huge range of videos too. However, a huge amount of data has been generated every single second. In other words, a lot more is happening on the internet in a minute. We find a lot of tweets, audio clips and many more on the internet on a daily basis.
Let us see what are the various types of digital media being penetrated on the Internet. Types of Digital Media
Every image that is available on the internet are digital images.
Any piece of audio or video posted or shared on the internet platforms can be referred as digital audio and digital video.
All the text content available on the internet on any page is called digital content.
Digital marketing uses all three types of digital media
Traditional marketing vs digital marketing
Let us see what are the major differences that exist in between traditional marketing and digital marketing
Hyderabad is one of the most significant IT hubs in the country. Hyderabad is often referred as cyberabad or the cyber city for the heart that it has for the IT industry. Hyderabad has also been recognized as a global trade center. Hyderabad is also known as India's pharmaceutical capital. Hyderabad has got its own significance in many domains. However, digital marketing in Hyderabad has got an enormous demand. In fact, the field of digital marketing is not restricted to any specific domain. At present, digital marketing tools and techniques have been widely applied in many areas irrespective of their domains.
On average at present, there are close to 2000 Digital Marketing job openings that exist in the city of Hyderabad. Today, digital marketing has become one of the most exciting fields to work and many youngsters are planning to pursue digital marketing training in Hyderabad.
One of the major aspects that is driving interest in candidates to seek the best digital marketing training in Hyderabad is the amazing packages this field offers to its employees. Digital marketing is recognized as one of the highly paid job fields among many in the country. The average salary of a digital marketing professional is expected to be 5 lakh per annum which is a decent pay than many other job roles. However, it varies considering the company and the experience that the candidate possesses. The number of digital marketing training institute in Hyderabad are also growing rapidly. Many of these are offering a digital marketing course in Hyderabad with placement.
Even as there exist many specializations in this specific field, SEO course in Hyderabad has got huge demand and many are in search of the top digital marketing training institutes in Hyderabad to go for an SEO training in Hyderabad.
If you are seeking a digital marketing course in Hyderabad, ensure that you choose the best digital marketing institute in Hyderabad to pursue this course.