PG Program in Strategic Digital Marketing

India's Most Comprehensive Digital Marketing Program

  • Master Digital Marketing Strategies
  • 6 months
  • Live Online Classes

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Why join PGP-Strategic Digital Marketing

Comprehensive Curriculum
  • Learn widely-used tools such as Google Adwords, Analytics, Facebook Ads, LinkedIn Marketing and more.
  • Apply your learning to real life projects to build real-world skills
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Dedicated Career
Services
  • Access to Offline and Online Hiring Evenets, Job platform, Skill Assessment test
  • Get one on one career guidance and resume workshops to crack interview and become job-ready
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Live Online
Classes
  • Participate in live online sessions to discuss and solve real world marketing case studies.
  • Get live mentorship from experts working with leading organisations to shape and plan your career.
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Working Professional
Work on widely used digital marketing tools through comprehensive curriculum
Career Support
Get dedicated career services to become job ready
Salary Hike
Work on 12+ industry relevant projects across multiple digital marketing platforms
Industry Project
Rated 4.8/5 by past students
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Master Digital Marketing Strategies

Live Online Classes | 6 Months

Great Lakes Advantage

Great Lakes Executive Learning Certificate

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Please fill in the form and an expert from the admissions office will call you in the next 4 working hours. You can also reach out to us at pgpsdm@greatlearning.in or 080 4718 8426

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The Exalted Strategic Digital Marketing Course in Gurgaon

This world that we are living in has become digital. Everything around us works with the internet. These days we often get to hear the word Digital Marketing. Many youngsters are being enthusiastic about this field and are seeking a career to excel. Digital marketing has definitely become one of the most desirable jobs of this era. If you are a resident of the beautiful city Gurgaon and are seeking a career in this amazing domain, you must be in search of the best digital marketing institute in Gurgaon that offers the best training program. Before you take up the prestigious digital marketing course in Gurgaon, ensure that you get an overall knowledge about Digital Marketing as it helps you to make the right decision that directs your career.

Once upon a time, the only way to achieve successful marketing is by taking up the risk of huge investments such as big-budget television ads, newspaper ad campaigns, expensive video advertisements, and many more. Today digital marketing has invaded traditional marketing approaches and has re-established the standards of successful marketing.

 

What is Digital Marketing ?

Digital Marketing has got many definitions. In simple words, digital marketing can be defined as the tools and techniques applied to promote any goods or services on the internet market to reach the target audience.

Digital marketing is one of the most cost effective ways of advertising that can reach to the maximum number of audience. Digital marketing is creating a huge impact on many businesses which is influencing the maximum number of fields to embrace this astounding technology.

 

The demand for digital marketing training in Gurgaon

Gurgaon is one of the major industrial hubs of the country and has got a wide range of job opportunities for youngsters. This city is also recognized as one of the leading financial hubs. Gurgaon ranks third in generating the country's highest per capita income.

 Gurgaon is definitely one of the best places to start up a career. At present, there are around 4000+ job opportunities that exist for several positions in the domain of digital marketing. Hence seek the digital marketing institute in Gurgaon today and encounter a career breakthrough.

 

Considering the growing demand for this exciting field, the number of digital marketing institutes or seo training institute in Gurgaon is also growing rapidly. However, the digital marketing course fees in Gurgaon differ from one institute to the other. Ensure that you choose the best institute for digital marketing course in Gurgaon.

 

Payscale of Digital Marketing

There are a million job highly paid job opportunities in the exciting field of digital marketing. Digital marketing is one of the highest-paid domains in the existing technological world. This is one of the major aspects that is driving many youngsters to take up this field.  On average, digital marketing is offering around 7 to 8 lakhs per annum which is a better package than many of the other fields.

 

What are the various career opportunities you will be offered after pursuing the best digital marketing course in Gurgaon?

Even as digital marketing is constantly enlarging its territory, the career opportunities that it offers are also growing in number. At present, there are around 1,50,000 job vacancies exist in the field of digital marketing across different cities in the country.

Here is the list of a few of the various job roles that the field of digital marketing in Gurgaon provides you with.

1. Digital Marketing Executive

2. Digital Marketing Manager

3. Search Engine Optimizer

4. Social Media Marketing Executive

5. Conversion rate optimizer

6. Search Engine Expert

7. Content Marketing Manager

8. Online Analytics Manager

9. Inbound Marketing Manager

10. Pay Per Click Marketing Executive

11. Social Media Marketing Manager

12. Digital Marketing Strategist

 

Despite all the above-mentioned job roles, digital marketing enables you to become an entrepreneur and start your very own digital marketing agency to provide digital marketing services to many organizations. Digital marketing also facilitates you to work as a freelancer and build your own business. So, digital marketing gives multiple career opportunities among which you can choose the best that fits you.

 

Types of Digital marketing

Digital Marketing is not confined to any specific platform or process. There are many ways to achieve digital marketing. Below are the various types of digital marketing.

1. Search Engine Optimization. (SEO)

2. Pay Per Click Advertising.

3. Email marketing.

4. Content Marketing.

5. Social Media Marketing.

6. Influencer Marketing.

7. Affiliate Marketing.

8. Mobile Marketing.

9. SMS Marketing.

 

Advantages of Digital Marketing

Let us look into several advantages that the field of digital marketing offers to any industry it has been applied to.

 

1. Promotes immense growth for small and medium businesses

Digital marketing facilitates the immense scope to reach the maximum number of audience in no time. With digital marketing, time is never a constraint. Digital marketing takes your business anywhere on the internet and lets your business gain a worldwide reach. Especially for small and medium businesses digital marketing helps to boosts up the reach and let them establish their brand in the market.

 

2.Establishes Brand Reputation by Enhancing Brand Awareness

One of the major needs of any business is the brand awareness among the customers. Brand recognition drives customers towards the business and eventually helps you to develop brand loyalty.  For instance, we all have our favorite brand choices and we know the impact of possessing a good brand reputation. Hence digital marketing will help you succeed in establishing a brand reputation in the market.

 

3. Enhances customer relationship

Digital marketing helps to stay in constant touch with customers. This helps you to get the right feedback of the customers that also enables you to resolve the issues if there exists any. Digital marketing also helps you in understanding your customer needs and give the best that you can to meet their specifications. A strong customer relationship will always result in profits.

 

4. Cost-effective promotion

Digital marketing grants you the maximum reach with minimal investments on promotion. In traditional marketing, the more you invest in marketing, the more profits you get. But digital marketing minimized the promotional costs. This is one of the major reasons why many businesses are now adopting this technology. Digital marketing facilitates you to target your niche audience within a very limited budget and increase your business.

 

5. Grants greater return on investments

With the ideal application of the tools and techniques of digital marketing, any business can achieve the highest return on investments. Digital marketing helps you encounter a shift in your business. Digital marketing also fetches you with the most accurate analytical details of your business that helps you understand your business in-depth. This analysis helps you design the best plan and gain the optimal outcomes.

Go register yourself with the best institute for digital marketing in Gurgaon and give a kick start to your career today.