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SEO Specialist

Location: Bangalore

Key Responsibility:

We are looking for an experienced SEO Manager to assist in the planning, execution and optimization of our SEO efforts. The person will be responsible for delivery of innovative ideas to drive organic traffic, and managing the SEO road map and execution. Hands-on experience on SEO is a must for the role. The person will be involved in getting things done working with Cross-functional teams like Technology, Content team, SEO Agency and Marketing team at large

Responsibilities: 

·         Defining and deploying strategies relevant to creating sustained Search traffic

·         Manage and execute implementation of SEO strategy for Great Learning

·         Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities.

·         Developing a roadmap strategy for improving the business rank in search engines and online traffic

·         Researching on link building opportunities

·         Provide recommendations and execute/manage strategies for content development in coordination with SEO goals general and keyword specific.

·         Monitor and evaluate search results and search performance across the major search channels in order to improve rankings

·         Conducting market research and competitive analysis to assess strength, weakness, opportunities and threats

·         Working closely with the SEO agency to drive SEO plan and growth

·         Keep pace with SEO, search engine, social media and internet marketing industry trends and development

Qualification:

Required Skills: 

·         Strong understanding and hands-on experience in SEO

·         Experience working with popular keyword tools, analytical tools, reporting tools, etc.

·         Experience working with CMS and building/administering content in multiple CMS environments is good to have and not a must

·         Basic knowledge of HTML/CSS and website administration

·         Proficiency in MS Excel, PowerPoint, and Word

·         Some understanding of PPC campaigns and optimizing data gathered from both organic and paid sources.


Additional Skills: 

·         Outstanding ability to think creatively, strategically and identify and resolve problems

Sounds like "the" job for you? Send in your CV @ careers@greatlearning.in & we will reach out to you accordingly.