From Sales to an Analytics Consultant: Hari Ram - Great Learning
We use cookies to give you the best online experience. By using our website, you agree to our use of cookies in accordance with our cookie policy. Learn More

From Sales to an Analytics Consultant: Hari Ram

Reading Time: 3 minutes

I am an engineering graduate who got into support services early on. While working for a US-based start-up offering big data products, I was intrigued and deeply fascinated by what data analysis could do for businesses. That’s when I decided that I have to know everything that goes behind the scenes and being in sales won’t allow me to do that. I also understood that there are even more opportunities than what is being talked about. My engineering background helped me with technical skills and Great Learning’s PGP-BABI program with my budget. Honestly, I had shortlisted two courses – one was PGP-BABI and another one. But when I read a couple of success stories about sales professionals like me who got into analytics with the help of this course and Great Lakes’ alumni network, I was convinced that this is the course for me.

I took up the Great Lakes’ Business Analytics program because I wanted to transition to analytics as a sales profile can get mundane. I was sure that this isn’t the career path for me in the long run. I wanted to learn technical skills. I knew that I could get back to a sales profile in some capacity again after working in analytics, but I needed to upskill immediately.

pgp business analytics (pgp-babi) great learning

I managed to learn languages even though I had no experience working in a technical role. I feel that analytical approach is an inborn quality that really did help in working with or understanding the tools that were taught. There were a lot of statistical jargons I didn’t understand in the beginning, and I, kind of struggled with the first two residencies. But the in-house faculty of Great Lakes is excellent. The comprehensive curriculum is the next best thing as it has the correct proportion of industrial case studies and theoretical concepts. I started working on R, and though it was difficult for me to manage time, I never compromised on allotting time to practice or learning concepts from scratch.

My current company is well versed in Information Management and Business Intelligence – the natural extension to which is Data Analytics. By the time I was about to finish off my course, I had approached one of the VPs for a transition into Analytics, and they asked me to appear for an interview. After a lot of questions about statistics and a real-business problem which happened to be one of our client’s requirements, I made my transition as an analytics consultant.

My capstone project was based on web analytics. I chose a project in online customer behavior because this is one thing that captures my interest and has a lot of structured data which I thought would be convenient for me to work with. When I told the interviewer about my capstone project, he gave me a problem statement related to that. Then, as they say, the rest is history. I built him a basic road map in no time, and my interviewer was quite convinced. Now I work for the big data analytics center of excellence.

In my seven months as an analytics consultant, I have had to invest a lot of time just understanding the data and dig deeper to reach the problem at a granular level. A lot of techniques taught in the class allowed me to find solutions for my projects at work. I still revisit lectures by Dr. PKV and Dr. Bharadwaj, only to realize that they have already covered a problem and the technique to solve it that I can use for real-time data.

I typically work at the center of excellence. Predominantly, I have been working on R and for the visualization part, Tableau, etc. But there are other tools also that we are exploring like Knime and Weka.

My Advice to Candidates Aspiring a Transition is to invest a lot of time in learning. Dedication is very important. You cannot just use the brand name of Great Lakes to get into a role. That is not going to happen. I have spoken to a lot of people, head-hunters, and recruiters on LinkedIn who received my resume but never called back. That’s when I understood how professionals are screened for just one role in analytics. Quality and competence are all that matter.

pgp business analytics (pgp-babi) great learning

Subscribe to Our Blog